Content development is the process of gathering and organizing information in the form of type, graphics, images, video, or audio, in a way that engages the audience. Content development should result in eLearning courses that leave a lasting impression on learners.
Here are three tips we keep in mind while developing content for eLearning courses:
1) Keeping the Experience Digestible:
Although it’s important to include aesthetically pleasing content in your eLearning modules, be cautious of filling slides with an abundance of graphics and images. When there is an overwhelming amount of content the learner cannot digest all of the information at once. It is important to keep layouts clean and the information well-organized, this way the learners are able to easily absorb the information that they need to retain for future use. By dividing the content into sections will ensure learners are able to easily retain complex information.
2) Engaging Your Audience:
Content should not only be visually pleasing, it should also promote interaction and personal involvement between the user and the content. Including elements such as audio, video, and imagery is an easy way to make your eLearning courses more engaging to learners. Determining specific colors, typography, layout choices and other design elements also helps in adding some energy to the eLearning courses. When designing content, review each slide content individually and come up with a suitable design for each piece of content. Design usually includes custom graphics or stock photos that puts the message across visually.
3) Knowing your Learners:
It is important to have a deep understanding of the audience of your eLearning courses, before you begin to develop. Doing research and talking to your SMEs beforehand helps facilitate the content development process and provides a keen understanding of what prospective users will be expecting to take away from the eLearning experience. The information gained through research helps in developing the curriculum and learning activities based on what the needs of yours learners may be. Once the audience and content is determined it is important that it is represented correctly and suitably for your audience.
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